Tuesday, April 15, 2008
India's pride : Chennai NGO gets International Award
Singapore PR Academy holds conference on New Media
PR Academy, Singapore organises their 7th Annual Conference. Themed "Strategic Communication: Communicating in a New Media Environment" the event comprises a 2-day pre-conference New Media Bootcamp(20-21 May 08); conference proper on 22 May 08; and a post-conferenceworkshop on "Facilitation Skills for Community Engagement" (23 May 08).All three events can be booked seperately or as a package.
Details can be found at our conference website www.pracad.com/praconf2008 and delegates can register on-line as well.
Detailed programme is available at http://app.pracad.com/pr_programme.htm
Sunday, April 13, 2008
Hindu Business Line collaborates with Educational Institutions
Since I am also in their panel of resource persons, I had the opportunity of participating in their grand get-together on 12th April 2008. Representatives from more than 100 educational institutions and senior level corporate managers / experts particpated. Mr T V Mohandas Pai, Director of Infosys Group was the Chief Guest. He shared his views on the HR Challenges facing the country.
While welcoming the audience, Mr N Ram, Editor-in-Chief of The Hindu Group of Publications expressed his concern over the declining reach in the traditinal media, due to the internet growth. He said that due to the enormous growth of new media, people are not willing to pay for news. He expressed that no rigourous survey had been done in India on the use of new media.
Mr T V Mohandas Pai said that India was growing at fast rate and India would be touching the GDP of US $ 2.5 trillion within 10 years from the present level of $1.25 trillion. That would open up a large job market for skilled persons. He insisted on the creation of large institutions with in-take of more number of students and to provide quality higher education. There should be more of partnership between industry and educational institutions.
During the interaction session, Mr N Ram was sharing his concern about the lack of soft skills amongst the students. He said, neglect of soft skills start from communicatin and leads to unemployment.
Please read the full stories in the following links:
http://www.hindu.com/2008/04/13/stories/2008041353660500.htm
http://www.thehindubusinessline.com/2008/04/13/stories/2008041351290500.htm